On Saturday, October 9, 2021
Heat Treat Today is an international publication dedicated to informing manufacturers about heat treatment. Each year, the publication publishes a list of "40 under 40", a group of rising leaders in the North American heat treat industry. Advanced Heat Treat Corp. is pleased to announced that three of its employees were chosen for this year's list: Joe Patava (operations supervisor), Lindsey Newcomb (marketing manager), and Jake McCann (metallurgist).
Get to know these emerging heat treat leaders and why they were selected:
Joe Patava started working at Advanced Heat Treat Corp. in Waterloo, Iowa in February 2003 at the age of 22. He began his career as a heat treat general laborer and later worked in the quality department and in shipping and receiving.
Today, Joe is a production supervisor, and points to a supportive management team that “is also very encouraging in regard to self-betterment; they worked with my schedule when I went back to school and earned a college degree.”
During his years at AHT, Joe has worked with a variety of heat treatments ranging from nitriding to ferritic nitrocarburizing. His well-rounded knowledge of heat treat and the company’s overall operations has made him a valuable asset to the company as well as to its customers.
Aside from his 18+ years in heat treat, he has an infectious personality that brings enthusiasm to the workday and entices people to want to learn more about heat treat. In fact, he was recently the “face of UltraOx” in an educational video created about UltraOx.
Joe is thankful to his wife for the support she gives that allows him to put in the extra work at AHT, and he is also grateful to the AHT management for encouraging self-betterment. Because of his vast heat treat experience, leadership traits, and passion, Joe is a perfect nominee for Heat Treat Today’s 40 under 40 Class of 2021.
VIEW JOE'S ARTICLE ON HTT
The pandemic required companies to change the way they do business. For Lindsey Newcomb, marketing manager at Advanced Heat Treat Corp. (AHT), this meant finding ways to support the sales team that could no longer travel due to COVID-19 restrictions and utilizing more digital avenues to connect with customers.
During the past year, Lindsey implemented AHT’s first-ever webinar and continues to promote and execute these educational webinars monthly. Lindsey commented, “These 30-minute webinars are a great way for others to conveniently learn about heat treat from experts like Vasko Popovski, PE, Dr. Edward Rolinski, Jake McCann and more.” Webinar topics have included “How to Specify Heat Treatment on POs & Engineering Drawings,” “Understanding Masking in Nitriding,” “All About Induction Hardening,” and more. Lindsey has also been planning AHT’s in-house customer events safely during a pandemic. Lindsey’s communications background has helped AHT’s growth in technical material content for customers.
During the past year, AHT has also seen record-breaking website traffic through Lindsey’s efforts. Lindsey’s marketing expertise has increased AHT’s website traffic year-after-year, with a 45% increase since the pandemic. Quote requests through the website almost doubled in the summer months of 2021. This increase in traffic can be attributed to several projects Lindsey leads, including educational blogs, effective email campaigns and newsletters, social media, and published press releases (thanks Heat Treat Today). Lindsey, a certified Social Media Strategist, launched AHT’s first YouTube ad campaign during the pandemic, which quickly engaged with viewers and surpassed YouTube benchmarks across the industry. Lindsey is instrumental as an active participant in several internal innovation groups that initiated and branded new services recently, including UltraOx and UltraOx Hyper.
When Lindsey isn’t promoting the heat treat industry, she can be found active in her community and assisting others with marketing. She serves on the Board of Directors for the non-profit Volunteer Center of Cedar Valley. Recently, Lindsey was named one of the “20 Under 40” leaders in Cedar Valley by the local Waterloo Courier. She provides input on course curriculum as a marketing management advisory committee member for Hawkeye Community College, and regularly volunteers with Habitat for Humanity. Lindsey is also in a marketing/manufacturing group called MarketWise and a committee member for the non-profit Community Foundation of Northeast Iowa.
VIEW LINDSEY'S ARTICLE ON HTT
Jake McCann is a process metallurgist working in the business since his graduation from Iowa State in Materials Engineering. Jake has a vast knowledge of heat treating from his experience and education, but Jake is an industry leader especially in surface hardening of various steels using induction, carburizing, and nitriding. Within the nitriding category, Jake is a subject matter expert of both plasma (ION) nitriding and gas nitriding, including . On top of his extensive research in ion-nitriding and metallurgical practices, Jake also accepted a temporary job assignment to learn from a leading PhD researcher in the field.
Jake has given webinars and in-person seminars on heat treating, hardness testing, and induction to prospective customers and various technical groups for Advanced Heat Treat Corp. As gas nitriding of stainless steel has gained in popularity, Jake has become a leader in this process, and he continues to make new discoveries. For example, Jake was crucial in the incorporation of a new type of nitriding AHT calls “S Phase,” a low temperature stainless steel nitriding process.
On a regular basis, he works with new and potential customers to solve issues, particularly with case depth or compound zone and strategizes new methods to incorporate mechanical masking methods for part protection during ion-nitriding. Jake constantly provides expertise, but what truly sets him apart is his character. He is a fantastic coworker who always brings positivity and passion.
VIEW JAKE'S ARTICLE ON HTT
Congratulations to Jake, Joe and Lindsey!
- meet midport
- meet the team